Published: August 21, 2008 04:28 pm      

CLASSIFIED ADVERTISING RATES

Effective January 1, 2008

Published daily except Saturdays, Christmas Day,

New Year's Day

306 East California

P.O. Box 309

Gainesville, Texas 76241-0309

Phone: (940) 665-5511

Fax: (940) 668-7257

Email: classifiedsgdr@ntin.net



1-PERSONNEL

Publisher....................Armand Nardi

Advertising Manager.... Armand Nardi

Classifed Ad Manager....Sharon Pharr



2-DEADLINES

Day of Publication............Deadline

Sunday.............Thursday, 5 p.m.

Monday.............Noon, Friday

Tuesday...........Noon Monday

Wednesday.....Noon Tuesday

Thursday..........Noon Wednesday

Friday.............. .Noon Thursday



3-CLASSIFIED RATES.......includes internet

1 Day................42¢ per word....... $7.30

2-3 Days...........58¢ per word......$11.70

4-6 Days...........90¢ per word.......$19.50

7-9 Days.........$1.15 per word..........$26.25

10-l2 Days......$1.40 per word...........$31.00

13-18 Days......$1.98 per word.........$39.70

15 word minimum

(25¢ per word extra for either bold or caps, 25¢ per word extra for larger type up to 12 pt., 10¢ extra for each special character and 75¢ per line

Monthly Classified Ads..... $2.75 per word.....$43.00

12 word minimum

All Help Wanted will appear on Monster.com. Call for pricing.

Legal Notices, per line.......80¢

Paid Obits, per line.............78¢



4-CLASSIFIED DISPLAY

$7.50 Per Column Inch Per Issue

$7.15 Per Column Inch per issue 3 Times or More Consecutively

Discount Frequency:

Any classified display ad ran on Sunday can be picked up for 1/2 price on Monday or Tuesday.



5-MECHANICAL MEASUREMENTS

Columns.....Inches Wide

1.......................1.23"

2.......................2.64 "

3.......................4.04"

4.......................5.44"

5.......................6.83"

6.......................8.23"

7.......................9.62"

8.......................11"

Maximum Classified Page Depth

21 1/2"



6-POLICY, COMMISSION AND TERMS OF PAYMENT

Rates are non-commissionable. No cash discounts are given.

Daily Register payment terms:

a. All advertising charges are payable in advance except for accounts that have established credit with this newspaper.

b. National advertising is "cash with order" unless advertising placed through a recognized advertising agency.

c. Advertisers who have established credit with this newspaper are billed monthly, and payment is due upon receipt of statement.

d. Nonpayment of advertising charges by the last day of the month following the month in which the advertising appears shall, at the publisher's option, be deemed a breach of contract.

e. This newspaper reserves the right to refuse any advertising from any advertiser whose account is in arrears.

Advertising policy:

a. Payment in advance is required for political and transient accounts.

b. Rates quoted are net and non-commissionable.

c. The publisher reserves the right to approve or reject advertisements.

d.Proofs - proofs to advertiser removes all responsibility for errors in prices or copy from the newspaper when the advertiser or agent approves it.

e. Objectionable Copy - the publisher reserves the right to refuse any advertising copy considered objectionable.

f.Adjustments - will be made not to exceed the cost of the advertisement when error is made through no fault of the advertiser.

g. The Daily Register assumes no responsibility for error in advertising copy when ad is accepted after deadlines or when proof has been approved by advertiser, his agent or representative, and in no case will adjustments be made for more than the cost of that part or parts of the advertisement

in error.

h. Liquidation or Going Out of Business Sale - cash must accompany all advertisements declaring a merchant's intention to close up or go out of business regardless of previous credit establishment.

i. News Style Ads - ads in news style must carry the word "Advertisement" at the top of the ad in 8 point type or larger and must be bordered.

j. Multi-Signature Advertising - any advertisement appearing with the names of two or more firms will be billed at the national advertising rate.



7-CIRCULATION

Established August 30,1890

Monday-Friday......5,300

Sunday..................6,300

Daily per copy cost................50¢

Sunday per copy cost..............$1.00